State Farm Reallocates Super Bowl Ad Budget to Support Californians Impacted by Wildfires Southern California continues to deal with the destruction caused by widespread wildfires, which began on January 7, 2025. Amid these challenges, State Farm has decided to redirect its Super Bowl advertising budget to initiatives aimed at helping those affected by the disaster. The company’s efforts include expediting claims, offering premium payment extensions, and deploying their Catastrophe Response Team to provide ground-level assistance. This initiative, combined with the upcoming FireAid benefit concert, highlights a broader focus on supporting…
Read MoreSuper Bowl Ads Take a Backseat as State Farm and FireAid Put Communities First
