Insurance agents advised to create customer contact with social media tools

Social media and mobile commerce are becoming increasingly popular among business owners and insurance agents are being advised not to miss the lesson that has been learned by more than half of all business owners already. According to a survey called SB Authority Market Sentiment Survey, performed by Newtek Business Services, The Small Business Authority, which has more than 100,000 business accounts in its portfolio – 2,200 of which were polled – 57 percent of business owners are already working to bring in new customers through the use of social…

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Gooding & Company adds its auto auction information to Chubb’s app for classic cars

The auto auction data from Gooding & Company is being added to the classic car app provided by the Chubb Group of Insurance Companies. Chubb’s mobile app users will now have access to data for upcoming Gooding & Company auctions, for the pricing of the vehicles. This is the result of a recent sponsorship renewal between Chubb and Gooding. App users will also be able to see the results of past auction sales. This Classic Car Guide app will provide mobile device users with the ability to view real-time information…

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Electric Insurance Company releases new mobile app

The Electric Insurance Company has unveiled their new mobile app called Always On, which will help its customers to gain access to a number of self-service features through the use of their Apple smartphone or tablet device. This app is designed for ease of use and allows policyholders to quickly submit an auto claim, exchange insurance information with another person, check the status of coverage, call for services relating to roadside assistance, schedule an appointment for glass repair, as well as many other features. It also includes a unique feature…

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Express App has been released in an iPad version by Loyal American Life Insurance Co.

The Loyal American Life Insurance Company, has announced that it has launched a new version of the Express App, which has been designed specifically for iPad devices. The insurer is a member of the Great American Supplemental Benefits Group and has explained that the new version of the Express App for iPad will make it possible for agents to provide quick and easy rate quotes, and to submit their business digitally for a couple of new insurance products: Cash Advantage Critical Illness and Loyal American Affordable Health Benefits. The Express…

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High praise for mobile capabilities added to the FirstBest Front Office Suite for insurance carriers

Insurance software solutions provider, FirstBest Systems, Inc., which provides products for the MGAs and MGUs specialty and commercial-lines insurance carriers, has revealed the latest additions to its Front Office Suite of insurance applications, which will now include mobile commerce capabilities. This new functionality will permit the insurance workforce to take advantage of a wider range of solutions for underwriting and collaborative business challenges using mobile devices that are increasingly becoming standard in the industry. The mobile capability is entirely integrated with the agent portal applications and underwriting workstations through FirstBest,…

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State Farm uses mobile and social marketing for sweepstakes promotion

By way of mobile and social marketing techniques, State Farm has announced to both current and potential customers that they may take part in a sweepstakes campaign that gives them the chance to attend a party aboard the Intrepid aircraft carrier museum. The insurer is using Pandora’s iPhone app to run targeted ads for the sweepstakes. Through this campaign, people can have a chance to win by tweeting State Farm. According to the State Farm digital media manager, Matt Johnson, one of the most rapidly growing areas of the insurer’s…

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Football fans have opportunity to win big prizes from Allstate mobile sweepstakes

Allstate Insurance Co. has announced that it will be providing fans of college football with the opportunity to win a trip to the BCS National Championship game, and a new car, by way of a text-to-win sweepstakes. Beyond these grand prizes, participants also have the chance to win other weekly prizes. The sweepstakes has already started and will continue until November 30, 2011. According to the director of sponsorship marketing for Allstate, Pam Hollander, from Northbrook, Illinois, the 60 Seconds of Mayhem sweepstakes was developed by Allstate to “generate awareness…

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