Tag: crisis management

State Farm Pulls The Plug on Super Bowl Ad

Marc
State Farm

State Farm Cancels Super Bowl 59 Ad Amid L.A. Wildfires State Farm has made a significant decision to pull its planned Super Bowl 59 ad and postpone a campaign tied to Apple TV+ drama Severance. The move comes as wildfires continue to ravage Los Angeles, prompting the insurer to redirect its resources and focus toward supporting affected communities. The announcement signals a deeper commitment to addressing the immediate needs of customers rather than competing in the high-stakes advertising arena of the year’s biggest sporting event. Super Bowl Ads Take a…

Read More

State Farm is keeping some California home insurance customers after all

G. Turner
Home Insurance California covered by State Farm

Still, the coverage that they will be receiving won’t be the same as what they’re used to State Farm has announced that it will be making it possible for some California home insurance customers to renew their policies, after having previously announced that it would no longer be selling or renewing property coverage in the state. That said, there is an important change to the coverage it will be providing While this does mean that homeowners will be able to keep their home insurance coverage, they should be aware that…

Read More

Liberty Mutual Insurance expands new commercial lead umbrella policy form for mid-sized companies

Julie Campbell

Liberty Mutual Insurance has announced that it has now broadened its new commercial lead umbrella policy form in order to include an endorsement for crisis management in the hopes to provide increased protection for mid-sized organizations against the significant harm that can come from a business crisis. This new endorsement element provides customers with up to 72 hours in which to discover that a crisis has occurred, and then to make their claim, which includes coverage of up to $50,000 for Weber Shandwick support for crisis management. Weber Shandwick, a…

Read More