How 2024’s Consumer Trends Are Redefining Insurance—Are You Keeping Up? Understanding shifts in consumer behavior trends is more critical than ever. With technology evolving and societal priorities changing, businesses must adapt to remain competitive. For industries like insurance, staying on top of these trends can unlock opportunities to connect with customers more meaningfully and effectively. From social commerce to sustainability, 2024 showcases powerful consumer trends that insurance companies can leverage to refine services and build stronger relationships with modern consumers. The Rise of Social Commerce – 26 Million TikTok Buyers…
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